Hi, I'm Spencer Taft.
I help companies get recommended when buyers ask AI.
Before this, I spent my career building the data systems that large companies rely on every day. At Fiserv, I worked on a multi-terabyte banking and card data hub, delivered across a program of roughly 140 people. At Cox, I led enterprise analytics. That work taught me to measure carefully, explain results clearly, and focus on the changes that actually matter.
Now I'm applying that same approach to a question every marketing leader is starting to ask: when someone asks ChatGPT, Perplexity, Gemini, or Google AI Overviews for a recommendation in our category, do we come up?
Most teams don't have a reliable answer yet. I help you get one, then help you improve it.
How I work
Measure first.
We start with a real baseline, not assumptions.
Keep it traceable.
Every recommendation connects to a specific gap, so you know why it matters.
Talk plainly.
You'll get clear reports and straight answers, including when something isn't working.
Work with your team.
I fit in alongside your marketing team or agency instead of replacing them.
Where I'm based
I'm based in Atlanta, GA, and work with companies across the US.
Want to see where you stand?
Get a free AI Visibility Snapshot, or text or call 678-576-8112.